The 8 Best Boozy April Fools’ Day Pranks That Almost Fooled Us

Photo: Proper No. Twelve Whiskey

Every year when April 1 comes around, the world seems to lose its proverbial mind in unison. That’s because this date isn’t just any spring day, it’s April Fools’ Day. A date where everyone, including your favorite businesses, feel the need to prank the public with fake news and fake products. This year, one of the biggest jokes was Tom Brady announcing his retirement on Twitter. Not to be outdone, some spirits and beer brands dropped their own April Fools’ Day pranks.

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Rogue Ales, Jameson Irish Whiskey, and even Jägermeister released advertisements for fake new offerings. The biggest and saddest joke is that some of these April Fools’ Day pranks might actually be popular if these brands actually made them.

Check out some of our favorites below.

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