The sports bar scene is buzzing as Buffalo Wild Wings has given the classic Espresso Martini a game-changing twist. The restaurant chain is shaking up the traditional recipe with a bold move that’s sending shockwaves through the mixology world. The reimagined Espresso Martini boasts a protein-packed punch to health-conscious patrons and cocktail enthusiasts alike.
Buffalo Wild Wings transforms the classic espresso martini a protein-packed drink
Buffalo Wild Wings has reimagined the iconic Espresso Martini, giving the beloved cocktail a bold, protein-infused makeover that’s equal parts energizing and indulgent.
Often called B-Dubs, the sports bar franchise is serving up an Espresso Martini riff built for wing enthusiasts. It packs 10g of protein and features their signature Buffalo Dry Rub rim and infusion, giving the drink a spicy, savory twist perfect for a casual bar vibe.
The Proteini is a match made in heaven with BWW’s boneless wings. Customers can grab the drink and six wings together for $19.99, a pairing that’s quintessentially Buffalo Wild Wings.
The Espresso Proteini will be available at select Buffalo Wild Wings locations from March 13 to March 15. Participating locations include Hendersonville, TN; Shorewood, IL; Alpharetta, GA; Lemmon, TX; and Orlando, FL.
BWW’s X( formerly Twitter) post is sparking a frenzy online. Netizens are hyped about the Espresso Proteini, with comments a mix of excitement, jokes, and skeptical “will it actually taste good?” questions.
“Give me 100 of them,” wrote an excited fan. “When rage bait has become your brand strategy,” joked another. “Y’all it is way too early for April Fools’ jokes,” a third response read.
However, Buffalo Wild Wings is not the only one revamping its menu with healthier options. Papa John’s is testing protein crust, while Chipotle has introduced a protein-packed menu with items ranging from 15 to 81 grams of protein. Subway is rolling out protein pockets, and Starbucks is serving protein-enhanced cold foams. Additionally, Taco Bell has recently introduced a Luxe Value Menu with healthier options, and KFC’s got $5 bowls with protein-rich ingredients.
