Taylor Swift just made a fresh Nashville move with a new charitable gift. The pop superstar supported “The Store,” a non-profit founded by Brad Paisley and Kimberly Williams-Paisley. The update came through The Store’s January 13, 2026, social posts.
Meanwhile, the country star and the “Father of the Bride” alum launched the project in 2020. The organization, based in Nashville, serves Middle Tennessee as a grocery-style non-profit.
Taylor Swift supports Brad and Kimberly Williams-Paisley’s non-profit with ‘generous gift’
According to a People report dated January 14, 2026, The Store confirmed Taylor Swift made a “generous gift.” It said the support keeps groceries moving for families. “Continue providing groceries with dignity and choice to families across Middle Tennessee”.
In the same Facebook update, the non-profit added, “Thank you, Taylor, for using your voice and generosity to uplift neighbors in need.” Further, its Instagram Stories post noted, “We are so grateful for @taylorswift’s generosity + support of The Store as we continue our fight against food insecurity in our communities.”
Kimberly Williams-Paisley also thanked Swift directly on her Instagram Stories. She wrote, “@taylorswift we appreciate your support of @thestore_nashville!!” However, no dollar amount was shared in any of the posts. On its website, The Store says it combats food insecurity in Middle Tennessee “with empathy, dignity, and respect.” Additionally, the model centers on “choice, education, and support.”
In practice, the group calls itself a choice-based grocery store. Shoppers select items that fit their needs. That framing is central to its dignity message. Furthermore, the above-mentioned report said the donation arrives as the non-profit prepares to open a second location. For context, it also noted other late-2025 gifts linked to Swift. Those included donations announced on December 30 by Monroe Carell Jr. Children’s Hospital and Kansas City charity Operation Breakthrough.
Separately, Brad Paisley explained how the non-profit shifts during the holidays. In a December quote cited in the same report, he said, “We get all brand new toys from various manufacturers.” He added, “That’s the most magical thing.”
Originally reported by Santanu Das on Reality Tea.
