Sometimes you can go home again. Everlast has returned to his hip-hop roots, teaming up with Sick Jacken (Psycho Realm) and Divine Styler (Rhyme Syndicate) to form the new music and art collective WARPORN INDUSTRIES.
The former House of Pain frontman burst onto the music scene back in the early ’90s with iconic hits like “Jump Around”, then successfuly transitioned to a more bluesy, rock-driven solo career that culminated with a Grammy win in 2000 for the Santana collaboration “Put Your Lights On”.
Now, Everlast is back with WARPORN INDUSTRIES and Crave is exclusively premiering the music video for their new single “World’s End”.
Directed by Chad Marshall, “World’s End” opens with cinematic drone shots that tie into the song’s “eye-in-the-sky” theme. The music video then moves inside a graffiti-strewn safe house where the three rappers unleash staccato rhymes over stealthy, sneak up on you beats.
Here’s what Everlast had to say about his new project, “WARPORN INDUSTRIES is more of an art project to me than just another album, and being able to work with my two close friends who are both criminally underrated is a bonus.”