Gear Up for Battle with Mountain Dew, Doritos, and Call of Duty: Advanced Warfare

Mountain Dew® and Doritos®, the ultimate fuel for gamers, have joined forces with Activision Publishing for its highly-anticipated Call of Duty®: Advanced Warfare, the new Call of Duty® set in the year 2054, where Power Changes Everything. With the Mountain Dew and Doritos ‘Gear Up for Battle’ promotion, gamers in select markets around the world will have the opportunity to customize their Call of Duty: Advanced Warfare multiplayer gaming experience by accessing exclusive (until Feb. 15, 2015) in-game gear through the title’s exciting, brand new ‘Supply Drops’ reward system.

Starting Oct 13 fans in Canada can collect codes from specially marked packages of DEW® and Doritos products and enter them online at https://www.dewanddoritos.ca/en/  to enhance their gaming experience and create a unique identity for their advanced soldier by unlocking exclusive (until Feb. 15, 2015)  DEW and Doritos in-game gear. Fans can customize their character with accessories such as an exoskeleton, heavy vest kit, helmets, goggles, boots and more. Further elevating the experience, gamers will also be able to unlock double XP and rapid supply rewards. Every code entered from DEW and Doritos packages unlocks Call of Duty in-game rewards and each code entered will also provide a chance to win an Xbox One, the all-in-one games and entertainment system from Microsoft.

“We’re thrilled to bring together with Call of Duty such iconic brands as Mountain Dew and Doritos in a compelling and fun way that benefits both of our respective communities,” said Ashley Maidy, vice president of licensing and partnerships, Activision Publishing, Inc.  “So, with the exclusive in-game gear waiting for DEW and Doritos consumers, gamers just need to fuel-up and login.”

Fans can also participate in the ‘Gear Up for Battle’ promotion by purchasing Mountain Dew and Doritos beginning Oct 13.

Call of Duty: Advanced Warfare jolts players forward in a groundbreaking experience that’s ripped-from-the-headlines-of-tomorrow, envisioning a future where both technology and tactics have evolved to create a new era of combat.  The narrative begins in the year 2054, the Atlas Corporation, a private military corporation (PMC), has emerged with the power to rescue humanity after a global attack on its military and infrastructure.  Empowering players with new, cutting-edge exoskeleton abilities and an advanced arsenal with new weaponry, vehicles and high-tech gear, players can join the ranks of a highly-trained, specialized unit committed to restoring order. 

It all starts with the Call of Duty: Advanced Warfare exoskeleton and the fundamental way it changes player movement delivering a new level of tactical combat. Speed, strength, agility, and verticality transform how you play. New abilities, movements, perks, equipment and weapon classes offer fans the most personalized, customizable and reward-based Call of Duty multiplayer. It all comes together to make each player feel like a tier one soldier of the future.  In Call of Duty: Advanced Warfare customization begins with Supply Drops, bringing a new reward system that provides players with billions of reward combinations into multiplayer. Delivered through both play time and in-game challenges, Supply Drops reward players with items, including Custom Weapons, Character Gear and Reinforcements. 

Call of Duty: Advanced Warfare is published by Activision Publishing, Inc.  Led by Sledgehammer Games, the title is rated M for Mature with Blood and Gore, Drug Reference, Intense Violence and Strong Language. For the latest intel, check out: www.callofduty.com,www.facebook.com/callofdutywww.youtube.com/callofduty or follow @CallofDuty on Twitter and Instagram

For complete details and rules of the ‘Gear Up for Battle’ program, visit https://www.dewanddoritos.ca/en/

 

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