Ryan Lochte Lost All His Endorsements
Ryan Lochte is just a kid (32-year old man) who overexaggerated (lied) his story about being held at gunpoint and robbed in Brazil (vandalized a gas station bathroom and confronted by armed guards who made him pay for it because Brazil isn’t America) and letting his teammates down (fleeing the country like a bitch without telling them). Now he’s losing all his shit.
Speedo USA: “While we have enjoyed a winning relationship with Ryan for over a decade and he has been an important member of the Speedo team, we cannot condone behavior that is counter to the values this brand has long stood for.”
Ralph Lauren: “”Ralph Lauren’s endorsement agreement with Ryan Lochte was specifically in support of the Rio 2016 Olympic Games, and the company will not be renewing his contract.”
Airweave: “made the decision to end our partnership with Ryan Lochte”
Syneron-Candela: “Syneron-Candela will be ending its partnership with Ryan Lochte. We hold our employees to high standards, and we expect the same of our business partners.”
This has to be terrible new to Ryan Lochte and his family. It’ll be even worse once they explain to him what “endorsement” means.