Tom Brady‘s association with Birmingham City FC has come to an end, reportedly on strained terms. An insider claimed that his interest in fashion outweighed his commitment to the club, where he held a minority stake.
Insider claims Tom Brady prioritized a $180K Gucci gig over his Birmingham City commitments
An insider told Page Six that the seven-time Super Bowl champion’s support for the club had begun to waver. The source claimed that Brady’s growing dissatisfaction with Birmingham City became apparent after he was appointed chairman of the club’s advisory board in 2023. The club hired Wayne Rooney as its head coach nearly eight weeks after Brady’s appointment. However, Rooney’s stint lasted just 83 days. The insider claimed Brady had doubts about Rooney’s work ethic.
In the 2025 docuseries Built in Birmingham: Brady & the Blues, Brady addressed Rooney’s time as head coach. He also criticized Birmingham City’s squad from the 2023-24 season, describing the players as “lazy and entitled.”
After retiring from the NFL, Brady became a minority investor and chairman of the club’s advisory board. He initially supported the team publicly and attended games, but a source claimed he eventually lost interest. According to the insider, Brady seemed more focused on fashion than on his commitments to the club.
“He’d fly to NYC and walk in a Gucci runway show for $180,000, but wouldn’t go to BCFC games. They gave him equity and expected support,” the source said. “His small amount of equity would still get him several million [dollars], and he was doing nothing for it.”
Birmingham City announced on Nov. 9 that the 49-year-old NFL legend had stepped down as a minority owner. The club’s official statement read, “Birmingham City Football Club expresses its sincere gratitude to Tom Brady for his involvement with and unwavering support for the Club over the last three years.” It further stated, “It was truly amazing to have someone with Tom’s experience and passion associated with the Club, and the Club looks forward to continuing to build on that foundation from the training ground to the Birmingham community.”
