As previously reported, All Elite Wrestling is getting some action figures. The line by Wicked Cool Toys will be called AEW Unrivaled Collection and it will be released later this year.
They announced that each wave of figures will include limited edition and rare variants. Other items coming in fall 2020 include an action ring and the “play and display” AEW World Championship Title Belt.
— All Elite Wrestling (@AEW) February 20, 2020
“AEW has very quickly become one of the most provocative, engaging and relevant wrestling brands of all time. It is a league embraced by generations of fans and collectors in a genre with a huge appetite for authentic product,” said Jeremy Padawer, EVP / Partner Jazwares. “We plan to build out the kind of program that can appeal both to the display collector and also to younger fans who want a tangible way to play and interact with their heroes,” said Michael Rinzler, EVP / Partner Jazwares.
“When AEW launched just over a year ago, we couldn’t have imagined there would be a toy line this soon, featuring our wrestlers, making its debut at Toy Fair in New York City,” said Dana Massie, Chief Marketing and Merchandising Officer. “But, we’ve always known from the start that we have the greatest fans in the world, and we’re constantly looking for new ways to positively engage and connect with them in ways that matter. Our partnership with Jazwares ramps up our commitment to fan engagement, and we hope our fans will love the AEW action figures and collectibles representing the personalities who have become part of their lives each Wednesday on TNT, at our pay-per-view events and beyond.”
Check out a gallery of product images below:
AEW Unrivaled Collection Series Of Toys Unveiled (Photos) - Wrestlezone