Bully Ray
Photo Credit: Bill Pritchard

Bully Ray On How Bray Wyatt’s New Character Can Have Longevity In WWE

During a recent segment on SiriusXM’s Busted Open radio, Bully Ray broke down the recent return of Bray Wyatt, and his attack on Finn Balor at last week’s Monday Night RAW. Speaking about the new twist to Bray Wyatt’s character, Bully Ray broke down what he believes to be the key when it comes to Wyatt’s longevity in the WWE.

“The key to this working and having longevity is going to be Bray Wyatt and his willingness to protect the character and every last thing the character does,” he said. “The same the Undertaker protected the Undertaker, you have to. This is a special character, that cannot be overexposed, it can not be allowed to get burnt out. If you pick and choose your spots with Bray Wyatt, just like they did on Monday night, they will have something special.”

Ray went on to discuss what he would do if he was Bray, and how he would look to the Undertaker as an inspiration for how to handle his new character. “If I’m Bray Wyatt, I’m looking at a couple of the hurdles that the Undertaker had to get over with that character, that is very similar to the Fiend character, and I’m going to try and avoid those hurdles and pitfalls right now. I want to keep myself special at every turn, that’s what Bray needs to do with his entire act. Nothing can be prostituted, nothing can be given away, nothing should be done with the Fiend that is a throwaway and really didn’t matter. Everything has to mean something, and that’s how you protect it and get longevity out of it.”

Ray goes on to discuss how the Fiend is similar to a gimmick that past wrestlers would do, and warned that the biggest key is to not allow it to get stale. “How do you not get stale? You make it special, you don’t do it every single week, you find the right people at the right times. And the right time, is normally when you expect it to happen the least. Bray is the key, Bray is the one to make sure, he’s got to say no…nine times out of ten, the wrestler knows what’s going to get heir character over better than creative does.”

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