aew double or nothing
Photo Credit: All Elite Wrestling

AEW Double Or Nothing To Air On ITV In The UK; New ‘Buy-In’ Pre-Show Details Announced

All Elite Wrestling has signed a deal to air the “Double Or Nothing” event on ITV in the United Kingdom.

ITV, the largest commercial television network in the UK, announced the partnership that will see the highly-anticipated event air live from the MGM Grand Garden Arena in Las Vegas. Another announcement included in the press release revealed a special hour-long pre-show broadcast called “Buy-In”. The newly-renamed Casino Battle Royal and a new match featuring Kip Sabian versus Sammy Guevara will air on the pre-show. The live pay-per-view event begins at 1:00 a.m. GMT on Sunday, May 26, while the hourlong live pre-show special BUY-IN will air for free on ITV4 at midnight.

“We’re delighted to announce this partnership with AEW, whose entry into professional wrestling is already making a massive impact on the industry and promises to deliver an electrifying event later this month, and a fantastic experience for our viewers and wrestling fans in the UK,” said Niall Sloane, Director of Sport, ITV. “Joining forces with AEW for this event is faithful to ITV’s More Than TV strategy to develop direct relationships with viewers through big events available on its platforms.”

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“We’ve stated since our launch that we want to make this the greatest time ever to be a professional wrestling fan, and part of this plan is to make our product as accessible as possible to a global audience,” said Tony Khan, President/CEO of AEW. “Since our launch in January, we’ve signed the best talent, sold out our debut show in record time, and we’ve built relationships and formed bonds with the best media partners like ITV. This collaboration with ITV is so important to AEW, ITV is the best in the UK, they were always my first choice to be our international PPV partner for DOUBLE OR NOTHING, and we’re looking forward to a great show.”

Today’s announcement also saw the reveal of a special pre-event show “Before the Bell” that will air for free on ITV4 and ITV Box Office in the build up to the DOUBLE OR NOTHING broadcast. Details on how to access the Double Or Nothing event are available at www.itvboxoffice.com.

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