Stephanie McMahon sat down with CNBC’s Elizabeth Schuzle during the Web Summit in Lisbon, Portugal Tuesday. During the disccusion, Schulze would bring up WWE’s decision to run with the Crown Jewel event in Saudi Arabia and Stephanie ensured that while it was a hard decision to do, she stressed that WWE are looking to connect their brand with international relations:
“It was an incredibly difficult decision for our company,” McMahon said. “ We were trying to weigh all of the different factors and ultimately made a business decision based on our contactual obligations much the way other American companies are handling their business and we held the event.”
Towards the end of the conversation, Schulze would ask Stephanie McMahon where she sees WWE in the next 10 years.
“10-20-30 years from now, there’s no reason we can’t be as big or bigger than Disney. Now that’s a tall order, especially given recent transactions. However, there’s no reason we can’t get there. You have to dream big, have big, bold goals, and go after them.”
It is indeed a tall order, as The Big Lead (via Pro Wrestling Sheet) reported that WWE’s cap in the market is $5.8 billion, which is a far cry from Disney’s $172.7 billion. Though FOX’s bid for WWE’s SmackDown brand – in a way to gear towards a more sports-oriented product – has made the company fiscally stronger.
You can watch the full interview below, where Stephanie McMahon tackles subjects pertaining to charater development, listening to the audience, and the recent Women’s Evolution.
(Credit to Christopher McManus of WrestleZone for the Transcription)
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