Meghan Markle Taps Montecito Home Memories for New As Ever Product
Photo Credit: Chris Jackson/Getty Images for the Invictus Games Foundation

Meghan Markle Taps Montecito Home Memories for New As Ever Product

Meghan Markle has drawn inspiration from her Montecito home for her latest As Ever launch. Despite relocating to the UK in August, the Duke and Duchess of Sussex have retained their California residence. Acquired in July 2020 for an estimated $14.65 million, the Mediterranean-style estate sits within Montecito, the exclusive enclave favored by celebrities.

Meghan Markle’s As Ever launches new product inspired by Montecito home

With Christmas approaching, Meghan Markle is set to launch a festive new product from As Ever, rooted in memories of her Montecito home. Taking to Instagram, the Duchess offered a first look at the new launch. The opening image captured a picturesque home dusted in snow, while the second revealed a heartfelt handwritten message tucked inside the box. The note reads, “A magical celebration of the season. Twenty-four handcrafted chocolates to sweeten each day, thoughtfully inspired by our Montecito garden.”

Meanwhile, Markle captioned the post, “A little holiday magic is on its way. 24 days of sweet surprises, made for the joy of anticipation. Our first-ever Advent Calendar is coming tomorrow.” She rounded it off with a gold-sparkle emoji for a festive finishing touch.

According to the Daily Express, the brand informed potential buyers via email that shipping would start in November. Framed as arriving just in time for the festive season, the email concluded with: “Some things are worth the wait.” However, this isn’t As Ever’s first foray into chocolates, as it previously rolled out a selection of flavored bars in late 2025 and early 2026. Per PEOPLE, the lifestyle label, which launched in April 2025, debuted its chocolate line in December 2025.

The initial drop featured a trio of handcrafted bars. The flavors included dark chocolate with raspberry spread and sea salt, milk chocolate with shortbread cookies and bee pollen, and white chocolate with flower sprinkles and hemp hearts. For its Valentine’s Day 2026 collection, As Ever expanded the range and brought back the original trio. It also introduced curated gift duos paired with its classic spreads and flower sprinkles.

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