Emma Stone Pairs up With Bugonia Filmmaker for 1st Ever Super Bowl Ad
Photo Credit: Focus Features

Emma Stone Pairs up With Bugonia Filmmaker for 1st Ever Super Bowl Ad

Emma Stone will make her Super Bowl debut in an ad directed by the man who helmed Bugonia, marking the pair’s first collaboration on a commercial project. The duo has already earned widespread critical acclaim for their previous collaborations. They are now bringing their unique blend of wit and drama to the Super Bowl, leaving fans buzzing with anticipation.

Emma Stone teams up with Yorgos Lanthimos once more for new Super Bowl commercial

Emma Stone and Yorgos Lanthimos are making their Super Bowl debut with an ad for Squarespace.

On Tuesday, January 27, Squarespace announced that Stone and Lanthimos have collaborated on a Super Bowl advertisement. The duo, known for their work on Poor Things, The Favourite, and Bugonia, bring their signature intensity to the emotionally charged commercial.

Unavailable marks Squarespace’s 12th Super Bowl commercial, further solidifying its presence in major advertising platforms. The much-anticipated ad will air during the first and second quarters of Super Bowl LX.

The black-and-white teaser for the Unavailable ad shows Emma Stone struggling to hold back tears. A suspenseful shot of a mysterious island building follows, setting the tone for a gripping Super Bowl commercial.

Unavailable (Teaser) | Big Game Commercial 2026 | Squarespace

Unavailable boasts an impressive crew with James Price as production designer and Jerskin Fendrix as composer. Meanwhile, Johnnie Burn of Wave Studios crafted the sound design.

The 15-second teaser provides a glimpse into the narrative, leaving much to the imagination. However, the full 30-second ad and a 90-second version set to premiere on Super Bowl Sunday promise a captivating narrative.

Furthermore, Squarespace is fueling the hype with a series of movie-style posters that echo the teaser’s suspenseful vibe. The ad’s full story, including what’s behind Stone’s tears, remains under wraps for now.

In addition to Unavailable, Lanthimos directed a Grubhub ad for the 2026 Super Bowl, marking his Super Bowl debut with two ads. Meanwhile, Unavailable will be Emma Stone’s sole Super Bowl commercial this year.

Originally reported by Sibanee Gogoi on ComingSoon.

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