MrBeast has an interesting surprise in his Super Bowl 2026 ad. The social media sensation recently shared a video from the Salesforce commercial for the tournament. In the clip, he offered a $1 million prize to the first person to solve a unique puzzle.
MrBeast launches $1 million giveaway in new Super Bowl ad
MrBeast is offering a million-dollar giveaway to his fans through Salesforce in a new Super Bowl ad. The clip posted on the company’s X profile began with the YouTuber entering a vault and saying, “I just put $1 million dollars inside this vault, and yes, you watching will literally win it all.” He added, “You’ll just have to solve a series of puzzles, some playing in front of your eyes right now.” However, the 27-year-old mentioned the game “won’t be easy.”
MrBeast continued, “Good news, you’ll have Slackbot. The powerful new AI from Salesforce to help you decipher the puzzle.” He holds a bomb and says, “Like this thing. Is it a clue? I don’t know,” and tosses away the item.” He explains, “The first one to Slack me that hidden code will become a millionaire. So, enjoy the game, then go win a million dollars!” The video comes to an end with the YouTube star saying, “What are you doing? Scan the QR code.”
Salesforce added to the post with the link, “Puzzles are live. Clues are everywhere. Can you crack the code? Registration required. Salesforce is the official technology provider of @MrBeast’s $1 Million Dollar Puzzle, not a sponsor or responsible for prize distribution.” MrBeast quoted the post saying, “First person to solve the puzzle in my new Super Bowl ad wins $1,000,000! Good luck.” The media personality teased the contest in a December 2025 post.
He wrote, “I’ve been sitting on an amazing Super Bowl commercial idea for years. I know it’s random, but someone please let me make your brand’s Super Bowl commercial so I can finally make this idea happen.” As such, Marc Benioff, CEO of Salesforce, expressed enthusiasm for the idea and offered to collaborate on the Super Bowl ad.
