Mass Relevance Claims WWE “Won” CES Convention w/ Announcement of the WWE Network; Compares Social Media Dominance

Mike Killam

WWE Network​Chris Kerns of has a new article up taking a look at WWE's presence at this week's CES Convention in Las Vegas. 

According to the social data, the content provider winner of CES is someone you may not have considered a week ago. A strong brand with a loyal following that may have seemed out of place at CES at first. After their announcement, it all made total sense though. And that is why they may have just won the Battle Royale for CES social domination.

If you’re not picking up on the clues already, I’m talking about the WWE. Yes, that WWE.

The column compares WWE's social relevance to content providers like Netflix, Hulu and Amazon, as well as their CES performance against Pebble Steel, and conference keynote presenters like Intel, Audi and Sony. In every category, the announcement of the WWE Network belw the competition away in terms of social media attention. 

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