WWE Announces It Will Use Tout In More Creative Ways On TV

Bill Pritchard

PWTorch is reporting WWE will continue to use the Tout social media feature, the use of which has been scaled back a bit in the past few weeks.

The report says WWE CFO George Barrios said this week that viewers "will continue to see it integrated more and more into all our shows; we have been kind of Raw centric." Barrios suggested WWE temporally pulled back in order to enhance the "production values" during TV broadcasts and to determine how to incorporate Tout into taped shows.

Barrios went on to say that they will be more creative with how they use the service, and the quality of the videos will go up once people become more familiar with using the service.

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