If you’re really into fitness, you’ll want to make sure all of your muscles get equal attention. That’s the idea behind the Face Trainer, a totally bizarre piece of equipment from beauty company no! no, previously better known for their hair removal creams. This headdress, which looks like something from a bargain basement sci-fi movie, works your neck and facial muscles to tone and strengthen them in just ten minutes a day. It works by making simple facial movements more difficult, so it’s kind of like you’re making your face lift weights. Sounds fun.